&MP

&MP ('amp') is the best way to remember and promote things you are interested in.  When you see something you like or want to remember for future use you can take a photo and upload or send to &MP.  We determine the location from GPS data attached or the content (book, movie, etc.) and add the &MP to your profile for future review.  We also post your interest to your Twitter and Facebook accounts and allow friends to give you reviews/comments while they discover &MP for themselves.  We aggregate this peer data with Yelp reviews to create a personalized view of place, event or product that you can easily search when you looking for something to do or buy.  Businesses, events and products will be able to secure their own exclusive &MP - similar to a # in Twitter - so that when you use "&500STARTUPS" on any social media it will automatically add the &MP to your profile and promote it to friends.  Merchants can target market to you based on your &MPs including special offers.